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Premiere! Merkur zavarovalnica Business Ride L'Etape Slovenia

As part of the two-day cycling festival L'Etape Slovenia, we are introducing for the first time a team challenge in pairs on Saturday, September 6, 2025, covering 34 km. Registrations open on March 17, 2025.

As Merkur zavarovalnica entering into a partnership of the 2-day event L'Etape Slovenia by Tour de France 2025, we are introducing a business ride. It is a new format of cycling event, perfect for all those who love cycling in pairs over a manageable distance and like to socialize, while at the same time wanting to experience the excellence of the Tour de France firsthand. The registration opens on Monday, March 17, 2025.

Business Ride – A Challenge That Connects and Promotes Team Spirit

The Business Ride is aimed at clubs, organizations, companies, and individuals who want to feel the Tour de France experience as part of the L'Etape Slovenia 2025 weekend event.
Each team consists of two cyclists, who must complete the route together. The final ranking is determined by the time of the last team member crossing the finish line.

A Flat Route of 34 km

The Business Ride will take place on the roads of Gorenjska region, with the start and finish in Kranj, near the L'Etape Village. The planned route is 34 km long, featuring a mostly flat profile and an elevation gain of 333 meters.

Technical Details of the Business Ride Route

  • Event Date: Saturday, September 6, 2025, starting at 1:00 PM (tentative)
  • Start/Finish: Kranj, Koroška cesta, near L'Etape Village at Slovenski trg
  • Distance: 34 km
  • Elevation Gain: 333 m
  • Race Format: Team-based – in pairs
  • Team Categories: Men’s, Women’s, Mixed
  • Timing: Yes
  • Bike Type Restrictions: None – all technically sound bikes allowed (including e-bikes)
  • Mandatory Equipment: Cycling helmet and a water bottle with sufficient hydration
  • Age Restriction: Participants must be 18 years or older on September 5, 2025
  • Route Map (Garmin Connect).

Business Ride – A Grand Tour Experience

The premiere edition of the Business Ride will be conducted in the spirit of the Tour de France. The organizer will ensure top-level safety measures, including:

  • Full or partial road closures
  • Route signage and direction by marshals
  • Police escort
  • Technical assistance
  • Medical support

Due to the short race format, there will be no feed zones on the route. However, refreshments will be available at the finish line.

Cycling Brings Us Together – Join the Business Ride!

With Merkur zavarovalnica, we aim to strengthen connections among colleagues, business partners, friends, and acquaintances, promote an active lifestyle, and deliver a premium Tour de France-style experience.

Registrations for the Business Ride

Registration for the Merkur zavarovalnia Business Ride  L'Etape Slovenia opens on Monday, March 17, 2025. Entry Fee: €59.99 per team (VAT included).

Registration includes:

  • Race number for both participants
  • Timing chip (provided by our partner TIMING)
  • Event-themed short-sleeve T-shirt

T-Shirt Size Selection: Participants must select their T-shirt size during registration.    Available sizes: Men’s and Women’s XS to 3XL

>>> Register for the Business Ride via our partner portal Prijavim.se

Companies & Organizations – Become an Event Partner

Invest in your employees and business relationships.

Companies, organizations, and institutions that believe in the value of employee well-being are invited to partner with L'Etape Slovenia. Contact us at: info@letape.si

The Business Ride is a perfect opportunity for team-building. Register multiple teams (pairs) and become ambassadors of cycling. We will gladly tailor an offer to meet your needs.

>>> Business Ride REGISTRATION

Cycling connects us, strengthens relationships among employees and business partners, and promotes a healthy mind in a healthy body.

Agreement to Terms & Conditions

By registering, each team (pair of cyclists) agrees to the event’s general terms and conditions, especially those specifically related to the Business Ride and the registration policies of Prijavim.se.

>>> L'Etape Slovenia by Tour de France – Terms & Conditions